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If your university brand disappeared overnight, would anyone miss it? - TES

As featured in Times Higher Education, by Max du Bois. Research suggests that most brands are instantly forgettable – but what can universities do to stay memorable? Universities have come a long way towards recognising the value of a brand....

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Housing associations need to reclaim the ground on social purpose - 24Housing

As featured in 24housing, by Max du Bois. The housing association sector has been undergoing seismic changes of late, obscuring a potentially damaging and insidious erosion of their social purpose. This is something that is due, in a large part, to...

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