Brands

Royal Free London NHS Foundation Trust

World class expertise, local care

We can really get behind this…

it’s where we want to be


Member of clinical staff

What was keeping them
awake at night?

In a changing healthcare landscape, the Royal Free and had merged with Chase Farm and Barnet hospitals to form a new group, joining forces to serve local communities more effectively.

This group needed to carve out its new, unified identity to attract staff, referrals, funding, and support from its stakeholders.

How we helped

We uncovered and articulated a drive to build on
its NHS legacy.

Care that is defining healthcare in north London and beyond. Care that creates the NHS of tomorrow. Care that is the NHS at its best.