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Rational emotions

Last week I read an excellent Times comment piece by Alice Thomson which prompted me to read “Doing Good Better” by William MacAskill, a newly published, and in my view truly seminal book, whose core thesis is that charities and NGOs could be far more effective if they acted more analytically and scientifically to solve the problems they address and less emotionally, dare I even say, sometimes less…

By David Rivett

‘Charity duplication wastes time and effort’ - Third Sector…

As featured in Third Sector, by Max du Bois. According to the Charity Commission’s latest statistics, the…

By Max du Bois

Are charities the last bastion of analogue? - Digital Marketing Magazine

As featured in Digital Marketing Magazine, by Max du Bois. According to Martha Lane-Fox, Chair of GO ON UK, UK…

By Max du Bois

Third sector brands in the digitally hyper-connected world

What are the future challenges and opportunities for third sector brands in the digitally hyper-connected world? Over the last few…

By Max du Bois

What would the difference be to the world around us if your charity…

The Charity Commission’s latest charity register statistics show yet another increase in the total number of charities in…

By Claire Hall

“Feed the World’. No, wait, save it from Ebola.”

Any child of the Eighties has the original BandAid and its image of Africa indelibly imprinted on their minds: a…

By Jenni Bacon

A look at reputation and brand

At the recent CharityComms 'Keeping your reputation spotless' conference, we asked what people thought were their organisation's greatest…

By Jenni Bacon

Keeping your reputation spotless

A grandee of the PR world once commented “Do ten things right and they don’t notice, do…

By Max du Bois

It all comes down to values

Last Wednesday, I went to Cass Business School’s final Charity Talk of the current series, at the Centre…

By Claire Hall

I thought orphanages were a good thing

Last week, we were invited to the premier of Finding Family, a film made by Oggi Tomic, former beneficiary…

By Claire Hall

A roof over your head

I went to see Selwyn Image, founder of UK branch of homeless charity Emmaus, receive his RSA medal last week.…

By David Rivett

Building a brand that delivers: the wishes

The results of the Spencer du Bois brand wish-tree are in! At our recent CharityComms brand conference, we asked brand…

By Jenni Bacon

Building a brand that delivers: the conference

We live in uncertain times. Somehow, just hearing that from former BBC economist Richard Addy yesterday was reassuring. Limitations like…

By Jenni Bacon

Why image is crucial for a charity to secure donations

When the BBC talk about necessity of brands, especially in the not-for-profit sector you know there's something to it.…

By Max du Bois

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