The attitudinal shift of turning audiences into participants - Third Sector
As featured in Third Sector, by Max du Bois.
The charity sector was founded by, and is driven by, people with vision. Those who share that vision, whether as a focus of their lives or as part of their altruistic make-up, are drawn to them. And yet, as charities shift from charismatic models of leadership to develop size and scale, these emotionally engaging visions have become increasingly sanitised. As a…
